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The Pocket and the Pendant for your iPod

22/04/2005. Contributed by Jessica Martin

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Author Mark Jeffrey, together with SFF website, has made Mark's novel, The Pocket and the Pendant into a PodCast.

The book is read by the author accompanied by soundtrack music by composer Bjorn Lynne (

"There really aren't a lot of free MP3 audiobooks out there," said Jeffrey, "which really surprises me. It's a great way to promote paperback and hardback novels, as well as give your existing audience a new way to experience the book."

Asked if he thought he was cannibalizing sales, Jeffrey said, "Absolutely not. We're already seeing thousands of downloads each week, and new listeners are emailing me that they are purchasing paperback copies on Amazon as a direct result of listening to the podcasts." is currently featuring three free podcast audiobooks, or 'podiobooks': "Morevi" by Tee Morris, "Earthcore" by Scott Sigler and "The Pocket and the Pendant" by Mark Jeffrey. New episodes for each - usually a chapter or two - are released each week. Subscribers use 'podcatchers' such as iPodder or other applications to get the new audio content delivered to them automatically.

"Podcasting is an amazing thing," Jeffrey said, "It's like TiVo for audio."

Mark Jeffrey has spent most of his life an entrepreneur, "The Pocket and the Pendant" released in fall, 2004 is his first novel. Jeffrey co-founded three online media companies, the most recent of which was sold to Barry Diller's IAC in 2004. His first project, The Palace was backed by Time Warner and attracted an audience of 10 million users and was selected as one of "The Best of 1996" by Entertainment Weekly.

Mark has been named as one of Hollywood's "50 Creatives to Watch" by Variety magazine. Although he grew up in the northern wildwoods of New Hampshire, he successfully escaped The Land of Ice and the Snow, and now lives near the beach in sunny, Santa Monica.

For those of you that prefer your novels on dead tree: The Pocket and The Pendant by Mark Jeffrey - ISBN 1-4116-1323-6.

So far, five chapters of 'Pocket' have been released, with nine more to go.

The free podcast is available over at

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