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Goodbye Smurfs. Hello Popeye.

11/11/2011. Contributed by Jessica Martin

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Sony Pictures Animation has hired screenwriters Jay Scherick & David Ronn to write the screenplay for the new Popeye animated movie, based on the characters of the comic strip. Popeye is the second project for Scherick and Ronn with Sony Pictures Animation following their movie take on The Smurfs. Sony Pictures Animation and Arad Productions are producing the stereoscopic 3D animated feature.

In Spring 2011, Scherick and Ronn began work on the sequel to The Smurfs RFS. They also wrote the original script for the upcoming Baywatch adaptation for Paramount and the pair is currently working on a comedy pilot for ABC. Scherick and Ronn have been writing together since they met when they both worked for a New York based corporate bartering company. From a staff writing position at NBC, the team segued into three years on Spin City where they served as writer/producers.

"Scherick & Ronn have a remarkable talent in re-energising beloved characters," noted Bob Osher, president of Sony Pictures Digital Productions. "As they demonstrated with The Smurfs, they embrace the iconic characteristics of these timeless characters and craft a story that really engages moviegoers today."

"Popeye has been my childhood favourite character," producer Avi Arad told SFcrowsnest. "To me he was always the everyday man who gets special powers and actually becomes the first superhero in the best meaning of the word. When Scott Sassa called, Ari and I were beyond excited to be working with Jay Scherick & David Ronn and Sony Pictures Animation to bring this iconic character to the big screen in glorious stereoscopic 3D. We enjoy working with the Sony Pictures Animation team and with Rocky and company from Hearst Publishing. I cannot wait to go sailing!"

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